锁定期间的社交媒体提示

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锁定期间的社交媒体提示

Even with so much uncertainty in the world at this current time due to the Coronavirus, it is essential to keep up strong communication through your relevant social media channels. Due to so many people working from home, you will find that existing clients and potential new clients are checking out your social media more than ever.

我们问菲尔柯林斯从HairUncut沙龙s should be doing and focussing on right now when it comes to their social media channels:

深入了解您当前的社交媒体平台

由于目前的情况,我们有更多的时间来仔细看看我们的社交媒体平台。有些事情要考虑:

  • 你对你的饲料感到满意吗?
  • 仔细观察你的追随者,你遵循谁。关注您的客户至关重要,并为他们追随您。
  • Is it time to consider unfollowing accounts that are a complete waste of time and are not engaging with your brand in any way?
  • Look closely at your hashtags: Think about:
    • 你在使用正确的哈希特拉格吗?
    • 你使用的是足够的hashtags吗?
    • Are you researching, local, relevant hashtags to your business?
    • 您是否正在更换您喜欢的主要使用哈希特拉格?
与您的内容创造性

创造性是我们擅长和享受的东西,您的客户非常爱你!您的客户们非常想念您,所以不要害怕告诉他们。

头发教程

这些可能很有趣,随着视频非常接合,重要的是要记住这些可以是非常生硬的,适用的地方使用一点幽默。我们都以不同的方式遭受痛苦,所以为您的观众带来微笑只能是一件好事。始终与社交媒体进行计划,想想您的客户希望在您的社交媒体平台上看到的内容。例如:

  • 如何有效地洗头发
  • 如何给自己完美的头部按摩
  • How to blow-dry your hair effectively (talk about tools and the importance of using a nozzle and sectioning)
  • 如何使用矫直铁杆创建卷发/波浪
  • How to plait your children’s hair
Memes & Quotes

在您的饲料上发布模因或可能的激励/鼓舞人心的报价非常有效。这是一种轻轻地与您的观众与您和您的团队感觉和相关的消息传递给您的客户。

Stories, Stories, Stories!!

Instagram和您的客户喜欢故事,它们是与观众沟通的快速简便,所以尽可能多地创建它们!

Your clients LOVE you so do not be afraid to ask them to help YOU!

Every business needs amazing reviews, especially on Google. Do not be afraid using simple messaging to ask your clients to write you a review.

要求您的客户分享您的Facebook页面并邀请他们的朋友喜欢并分享它

可能的现金一代

If you are in a position to do so, don’t be afraid to continue to promote your retail lines with a view to posting your clients go to hair products that they would normally be purchasing if you were trading. Not only will it give you a source of income, it will show your clients you care and that you are thinking of them. To help with cash flow many salons are selling gift vouchers for when salons can reopen their doors. Some salons are also looking at pre-payment options where clients are paying for their future appointments now prior to reopening after lockdown.

聘用,聘用,参与

Remember it is essential to keep a close eye on your relevant social channels to check if you have messages, comments or likes etc. Make sure you are responding to them all!

做一点!

不要害怕去你的Facebook页面或IGTV。起初可能似乎令人生畏,但您的客户希望在我们之前提到的情况下收到您的来信!它不必只是关于头发。视频非常有吸引力,曾经遇到过消息并与您的观众交谈。用你的内容思考框外,例如为什么不谈论一些有趣的沙龙故事,谈论你的团队。分享一个喜欢的食谱。告诉你的观众三件事他们可能不知道你!

社交媒体从未如此有效,明智地使用它但最重要的是享受它!